If you’ve spent any time at all on Instagram looking at cannabis feeds you likely have come across Tweedledoob. The Canadian cannabis photographer and social media consultant has built a personal brand that is trusted and respected throughout the global cannabis community.
She is a writer, a product designer (check out her online shop featuring collaborations with Rodger Beck) and a photographer who has an Instagram feed featuring many other well known creatives in the space whom she collaborates with and supports (yay for collaboration over competition!)
I had already used cannabis for over 10 years when I moved to Toronto in 2012 to go to the UofT to study Philosophy and Buddhism. I quickly discovered the city’s cannabis lounges – a safe social space to bring & consume your own cannabis – I was instantly hooked! I got a job at a lounge shortly after and over 4+ years became part of a community that I previously didn’t know existed! A few years in, my friend @SpliffsMackenzie got a job at the same lounge – she already had about 10k followers on instagram and convinced me to start an account. I was just learning to use my camera manually (thanks, YouTube!) and within a year my instagram started to take off. I started getting photography jobs for local cannabis companies and with steady growth on Instagram I started doing paid promotion & social media consulting for cannabis companies. It’s been a wild ride – I never would have expected my passion for cannabis to get me where I am today but I couldn’t be happier with where I’ve found myself! ~Via Her(B) Magazine
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